4. App Shop Optimization. At the time of 2016, the Apple that is average user the U.S had been investing about 33 moments each month scrolling through the App shop.

At the time of 2016, the typical Apple user in the U.S was investing about 33 moments each month scrolling through the App shop.

Average Time spent per U.S. Consumer Per App Shop. Supply: Statista

Now that’s a heck great deal of time for you to maybe maybe not get your dating app that is online noticed.

But, considering that the App shop hosts a lot more than 2 million apps, you can’t really depend on users to find their method around. Rather, you’ll really need to get the App shop search algorithm to direct them to your application. This really is well achieved through App Store Optimization.

Now, with regard to quality, App Store Optimization – or ASO in a nutshell – is basically an software online marketing strategy that tactfully improves app elements that’ll allow you to get noticed because of the App shop Re Search algorithm.

This is how you work with your key words, app title, application demo video clip, screenshots, app description, and much more.

You can, for instance, set your application to rank in te se’s for key words like “online dating”, “virtual dating”, and “Tinder”. (more…)